A complete guide · 100 pages · PDF
The Boutique Blueprint
Everything you need to start a boutique in India, step by step: registration and GST, sourcing fabrics, buying your domain, launching on Shopify, a mobile app, marketplaces, exhibition stalls, and the contacts we actually use.
Free preview · 21 pages
Read before you buy
The preview includes the full first chapter plus excerpts on budgeting, GST, Shopify and exhibition stalls. Swipe or use the arrows to turn pages.
What's inside
From idea to your first hundred orders
- • Before you beginHow to use this guide, and why we wrote it
- 01 Is a boutique right for you?Six business models, compared honestly
- 02 Niche, customer and brandNaming, identity and trademark basics
- 03 Budget, pricing and profitThree starting budgets, landed cost, break-even
- 04 Registration and legal formalitiesStructure, Udyam, Shop Act, current account
- 05 GST for boutiques, made simpleRegistration, rates, the ₹2,500 rule, returns
- 06 Sourcing fabrics and products25+ textile hubs, quality tests, supplier contacts
- 07 Collections, photography and inventoryFestive calendar, shot list, SKUs
- 08 Buying your domain and setting up emailDNS for Shopify, business email, security
- 09 Launching your Shopify storeSetup, payments, COD, shipping, launch checklist
- 10 Launching your mobile appWhen you are ready, builders and costs
- 11 Other sales channelsInstagram, WhatsApp, Myntra, Amazon, Meesho, ONDC
- 12 Marketing your boutiqueReels that sell, influencers, Meta ads, reviews
- 13 Stalls, exhibitions and pop-upsChoosing events, stall kit, organiser contacts
- 14 Daily operationsPacking, shipping, RTO, returns, accounts
- 15 Team, growth and scalingFirst hires, SOPs, ways to grow
- 16 Advantages, disadvantages, mistakesThe honest picture and 20 mistakes to avoid
- 17 Your 90-day launch plan and templatesWeek by week, plus 7 templates
- 18 Resources, directory and glossaryOfficial portals, tools, every term explained
Choose your package
Start free. Upgrade when you're ready.
Read the preview, get the complete kit, or let us build your boutique's website, app and Instagram automations for you.
Free Preview
See how the guide is written before you spend anything.
- Chapter 1 in full: choosing your boutique model
- Excerpts on budget, GST, Shopify and stalls
- Full table of contents
Complete Boutique Kit
Everything you need to start and run your boutique yourself.
- The Boutique Blueprint: full 100-page guide
- Registration, GST, sourcing, Shopify, app, marketplaces, stalls
- Live sourcing and event organiser contact directory
- 90-day launch plan and 7 templates
- Marketplace and Instagram automation playbooks (coming soon, free for kit buyers)
- Free updates for 12 months
Boutique Launch Service
We build and launch your boutique online while you focus on your collection.
- Complete Shopify website design, from scratch to launch
- Mobile app for Android and iOS
- Instagram DM automation set up and tested
- Payments, shipping, GST and policies configured
- Complete Boutique Kit included free
- 30 days of support after launch
Add-on services
Pick only what you need
Every add-on is done for you by the House of Thari team. Prices are starting prices; we confirm the final quote after the discussion.
- Monthly care plan ₹4,999/monthUnlimited updates to your website, app and Instagram automations (fair use), plus a monthly health check.
- Mobile app setup From ₹9,999Android and iOS app built on your Shopify store. App-builder subscription and store fees billed to you.
- Instagram DM automation ₹2,999Keyword, story-reply and welcome-message automations set up with your links and tested.
- Marketplace onboarding ₹3,499 per marketplaceSeller account, documents and first listings on Meesho, Myntra, Amazon, Flipkart or Ajio.
- Product listing ₹1,999 per 25 productsTitles, descriptions, sizes, SEO and images uploaded to your store.
- Logo and brand kit ₹3,999Logo, colour palette, fonts and Instagram highlight covers.
- Exhibition stall support ₹1,499We connect you with event organisers and help you plan stock and stall setup.
Who it's for
Made for first-time boutique owners
- You stitch, style or source beautifully and want to turn it into a real business
- You already sell on Instagram or WhatsApp and want a website, GST and a proper brand
- You are starting from zero and want one clear plan
- You want honest numbers: costs, margins, fees and the ₹2,500 GST line
- You want to sell at exhibitions and know which stalls are worth it
How delivery works
Pay once, download instantly
Tap “Get the complete kit” and pay securely by UPI, card or net banking.
Download the PDF right away from the order confirmation page.
We also email you the download link, so you can open it again anytime.
Questions
Before you pay
Is this for India only?
Yes. Registration, GST, marketplaces, payment gateways and couriers are all explained for Indian boutiques. The Shopify, marketing and exhibition chapters apply anywhere.
I have no business experience. Will I understand it?
That is exactly who it is written for. Every term is explained in plain language, and there is a glossary at the end.
How is the preview different from the full guide?
The preview has chapter one and parts of four more chapters. The full guide has all 18 chapters, every table and checklist, the 90-day plan, seven templates, and our sourcing and exhibition contacts.
Is the GST and fee information current?
Everything was checked in September 2026, including the new 5% / 18% apparel rates around ₹2,500. Rules and fees change, so the guide tells you where to confirm each number before you act.
How do I get the PDF after paying?
A download button appears on your order confirmation page, and the link is emailed to you. If anything goes wrong, DM us on Instagram with your order number.
Can I pay by Cash on Delivery?
No. The guide is a digital download, so it is available with online payment only (UPI, cards, net banking).
Can I share the PDF with friends?
The guide is licensed for your personal use. If a friend would find it useful, please send them this page instead.
What happens on the free call?
We look at your boutique, products and budget, tell you what your website and app need, and send a fixed quote. No obligation.
Do you manage the store after launch?
Yes. Every build includes 30 days of support. After that, the monthly care plan covers unlimited updates to your website, app and Instagram automations.
Start this week
Your boutique, planned from the first form to the first stall
Read the preview free. When you are ready, get the full guide and follow the 90-day plan one step at a time.